A committee of British lawmakers on Thursday published written evidence provided by a whistle-blower who says information about 50 million Facebook users ended up in the hands of political consultancy Cambridge Analytica. "This is what modern colonialism looks like", Wylie tweeted.
Wylie added that the Strategic Communication Laboratories (SCL), Cambridge Analytica's parent firm, has a database of seven lakh villages in 600 districts of India which is constantly updated.
It further said the CA on behalf of a national party had analysed caste structure and dynamics within Uttar Pradesh during 2012 state elections.
"Aggregate IQ, which received 40% of vote leave's funding, also worked on projects that involved hacked material and kompromat and distributing violent videos of people being bled to death to intimidate voters", Wylie added, "and this is the company that played an incredibly pivotal role in politics here".
Wylie worked as a data analytics expert at CA and blew the lid off the unfair methods by which it collected data, such as mining personal information of Facebook users without their consent or knowledge. They do have offices there, they have staff there.
He had also mentioned that he believes Congress party was one of its clients.
"I've been getting a lot of requests from Indian journalists, so here are some of SCL's past projects in India".
It said in 2011, SCL India undertook a state-wide research campaign to identify voter caste by household.
Wylie is the whistle blower on Cambridge Analytica's alleged misuse of political data for political campaigns.
The slides put out by Wylie also claim that SCL India's head office was in 155, Niti Khand 1, Indirapuram, Ghaziabad.
Christopher Wylie has been hailed as "the millennials' first great whistleblower" after revealing the huge Facebook data breach, that tag alone should give you reason to seriously question some of the self promoting fantasy this guy is spinning. A year before that, SCL carried out a caste-based voter profile of over 200 million voters in the state to deliver tailor-made booth-level poll data to candidates. Having covered the Bihar 2015 elections, and having interacted with the IPAC social media team that worked on it, this writer can say without doubt that Amrish Tyagi, OVL or any third company had nothing to do with Nitish Kumar or Lalu Yadav's social media campaign.
"We have a responsibility to protect your data, and if we can't then we don't deserve to serve you", Zuckerberg said.
Nearly a week after Mark Zuckerberg published a post acknowledging Facebook's shortcomings in the Cambridge Analytica saga, and only a couple of days after a public apology via newspapers in the United Kingdom and the US, Facebook has finally rolled out the first batch of changes on the platform related to how users see and access data.
More recently, media reports have noted that Cambridge Analytica representatives held meetings with top BJP and Congress leaders to secure a deal for the upcoming 2019 elections.
However, the implications for Facebook - and others companies such as Google and Twitter - could be dramatic, particularly as Facebook knew in 2015 that data had been harvested but did not reveal the full extent of the breach.
Facebook has announced a raft of new changes to its privacy settings, designed around giving users greater control of their data and what they share with Facebook and with others.