Today, the photo-sharing network is taking yet another swing at its rival with a new feature that lets you reply to Stories with a photo or video. Rather typing out a comment, you now have the ability to just snap a picture of your face or record your jaw dropping and send it on its way to the respective Story. The Instagram blog states that once you're in camera reply mode, you can use the app's filters, stickers feature, and Rewind. And should it prove to be even half as bad for Snapchat as Instagram Stories has been for the company, then the change will be much more important than adding a new button to Stories.
"As with disappearing photos and videos in Direct, your friends will know when you've taken a screenshot or replayed a reply", the Facebook-owned app wrote. The images remain online for 24-hours. One can also add a new sticker, containing the original story, anywhere on the frame and resize it. It's a feature that has always been offered by Snapchat, and brings Instagram even closer to duplicating the original disappearing stories app.
Basically, now when you're watching a Story, there's a new camera button at the bottom of the screen.
This may not seem like a huge feature update, but it's likely to help increase the conversational engagement of Stories considerably.
Better, because you can make your reaction video as amusing and silly as you please, resting assured that once your recipient views the video, it will disappear forever and no one will ever be able to see it again. You can update your app from Google Play Store.
Photo and video replies are available in Instagram version 10.28 for both iOS and Android. Watch out friends - we're about to selfie respond to absolutely everything you post!